Press Conference Announces National Target Boycott
Minneapolis, MN — Minnesota residents are calling for a nationwide boycott of Target stores in response to the corporation recently cutting its Diversity, Equity, and Inclusion policies. An uproar hit social media when the announcement was made and since then, legions of people online have been calling for a Target boycott and to buy from Black businesses. Watch Unicorn Riot’s live stream of the press conference on Thursday, January 30 outside of Target’s downtown Minneapolis offices, where community activists will call for a national Target boycott.
Catch up on Unicorn Riot’s previously published 12-part investigative series by contributor Marjaan Sirdar which reveals Target’s partnership with city and county authorities to fund vast surveillance, policing, and prosecuting networks in downtown Minneapolis.
Press Release for the Press Conference Announcing National Target Boycott
MINNESOTA RESIDENTS CALL FOR NATIONWIDE BOYCOTT OF TARGET STORES FOLLOWING TARGET’S DECISION TO ROLLBACK DIVERSITY, EQUITY, AND INCLUSION POLICIES, INVESTMENTS, AND INITIATIVES
Please be advised that on Thursday, January 30th at 11am, Minnesota residents and organizations will be holding a press conference outside of Target Corporation Headquarters. The press conference will be held at 1000 Nicollet Mall, Minneapolis, 55403.
All who are concerned by Target’s decision to bow down to the unconscionable and unethical dictates of the Trump Administration are welcome to join us and to stand in solidarity at the press conference.
“For decades, Target has benefited from nearly unfettered support from Minnesota residents, families, and consumers all around the country. In the past, Target was known for its diversity initiatives and reputation for supporting diverse communities. Now, Target has shown its true face by deciding to rollback its focus on diversity, equity, and inclusion by putting profits and politics over people. We are fighting back against Target by boycotting its stores, indefinitely, beginning on February 1st, 2025,” said Nekima Levy Armstrong, civil rights attorney and founder of the Racial Justice Network.
“We must remind the public that Minneapolis is the place where George Floyd was brutally murdered by the Minneapolis Police Department. Instead of rolling back its commitment to diversity, equity, and inclusion, Target should be leading the charge amongst corporations that are serious about racial justice and creating a more inclusive and equitable society. Target’s decision is a huge step backwards and we will not stand for it,” said Jaylani Hussein, Executive Director, CAIR Minnesota.
“We do not believe it is a coincidence that Target made this decision after the holiday shopping season and roughly one week before the start of Black History Month. Black creators who have products on Target’s shelves will undoubtedly be impacted by this boycott. However, we are urging everyone to buy directly from Black companies through their websites, rather than stepping foot in Target stores. Target will not see a dime of our Black dollars during Black History Month or at any other time, unless and until they reverse this decision,” said Monique Cullars-Doty, cofounder of Black Lives Matter Minnesota.
We believe that it is our duty in the spirit of Harriet Tubman, Rosa Parks, Rev. Dr. Martin Luther King, Jr., Fannie Lou Hamer, Fred Hampton, Sojourner Truth, and so many others, to fight back against inequality, racial and economic injustice, and white supremacy. We ask all Minnesotans of good conscience and those around the nation to stand in solidarity with us by buying Black and boycotting Target beginning on February 1st, 2025.
There are hundreds of Black businesses in Minnesota, and multiple centralized directories, here is one them. There is also a monthly market in Minneapolis off of Franklin Avenue and 280 that features Black venders called The Black Market, their next event on February 8, 2025.
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